Mass Communication

Mass Communication

The Complete Optional-Subject Guide for PMS, CSS & Other Competitive Examinations

Mass Communication is one of the most engaging — and increasingly popular — optional subjects in the CSS and PMS examinations, covering everything from print journalism to global broadcast media. Mass Communication by Farrukh Ahmad Awan, published by Caravan Book House, Lahore, is a subjective-type resource covering Paper I & II in full, built specifically for candidates taking this subject as an optional.

Why This Book is Essential for CSS & PMS Optional Preparation

Mass Communication as a CSS/PMS optional demands more than surface familiarity with media — it requires structured knowledge of journalism theory, media law, broadcast history, and the evolving role of digital and satellite media in shaping public opinion. This book is written to build exactly that structured understanding, giving candidates exam-ready content across both papers of the subject.

What This Book Covers

• Foundations of Mass Communication — theories, models, and core concepts of media studies
• Journalism (Sahafat) — print media history and practice, including Pakistan's press landscape
• Broadcast Media — television and radio journalism, covering major global and local networks
• Media Landscape Awareness — familiarity with international and national news organizations shaping today's information environment
• Subjective-Type Content — structured for essay-style and long-answer exam formats, matching the CSS/PMS paper style

Ideal For

• CSS Aspirants taking Mass Communication as an optional subject
• PMS & PCS Candidates across provincial competitive exams with a Mass Communication paper
• Journalism & Media Studies Students looking for an exam-oriented overview of the field
• Lectureship & Subject Specialist Candidates in Mass Communication/Journalism

About the Publisher

Published by Caravan Book House, Lahore, a well-established name in CSS and PMS exam preparation — known for producing focused, subjective-style optional-subject books trusted by aspirants across Pakistan.